DealerCopy
BY GEARUP MEDIA

Launching Monday

DealerCopy goes live
Monday, June 15.

AI vehicle descriptions, page titles, and meta descriptions that win local search. Built for auto dealerships. The doors open at 8:00 AM Pacific.

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For franchise auto dealers

Outrank the dealership down the street. For every car on your lot.

AI-generated vehicle descriptions, page titles, and meta descriptions. Locally SEO-optimized, in your dealership's voice, ready in 10 seconds.

14-day free trial · No charge for 14 days · Cancel anytime

The problem

Your VDPs are losing local search to the dealer down the street.

01

Duplicate content from the OEM

Every dealer in your franchise gets the same manufacturer-supplied description. Google sees duplicate content across thousands of sites and ranks none of you well.

02

Writers can't keep up

A hundred new units a month means descriptions get rushed, copied between vehicles, or skipped entirely. Your inventory pages suffer, and so do your rankings.

03

Generic AI tools miss the point

Off-the-shelf AI writes fluff that doesn't mention your city, your dealership, or what actually makes that specific vehicle worth buying right now.

What DealerCopy delivers

Built to win local search on every VDP.

Fast

Full VDP in 10 seconds. Description, page title, meta description, key options. Knock out 100 cars before lunch.

Locally SEO-optimized

Page titles and meta descriptions baked with your city, region, and dealership name. Rank where your buyers are actually searching.

Your brand voice

Trained on your dealership's tone and vocabulary. Not generic AI fluff. Not OEM boilerplate. Reads like you wrote it.

Rich & specific

Pulls real options, packages, and trim details directly from the window sticker. Accurate, never hallucinated, never generic.

How it works

From VIN to published in under a minute.

  1. 1

    Paste a VIN or upload a window sticker

    The Chrome extension auto-fetches stickers for Ford, GM, and Stellantis. Upload any other sticker manually. Or paste just the VIN. We fall back to NHTSA's vehicle database for full decode, so every brand works.

  2. 2

    AI generates the full VDP

    Description, page title, meta description, and key options pills. Locally SEO-optimized for your dealership and service area. Written in your voice. No fluff, no hallucinated features.

  3. 3

    Click to copy. Paste into your CMS.

    Every output field is one-click copy. Drop it into your inventory management system. Move on to the next car. Repeat 99 times before lunch.

Sample output

This is what comes out.

2024 Ford F-150 Lariat SuperCrew · 4×4 · Toronto, ON

Page title

2024 Ford F-150 Lariat SuperCrew 4×4 | Lariat Premium Package | Maple Ford, Toronto

Meta description

2024 Ford F-150 Lariat SuperCrew 4×4 in Antimatter Blue, equipped with the Lariat Premium Package, twin-panel moonroof, BlueCruise, and a 360° camera. Serving Toronto, Mississauga, and the GTA at Maple Ford.

Description

Step into elevated capability with this 2024 Ford F-150 Lariat SuperCrew 4×4, finished in Antimatter Blue Metallic over a Black Onyx leather-trimmed interior. Equipped with the Lariat Premium Package, including the twin-panel moonroof, 360° camera, BlueCruise hands-free driving, and adaptive cruise with stop-and-go. This F-150 brings the kind of refinement that elevates every drive across the GTA…

Key options

3.5-litre EcoBoost V6 10-Speed Automatic Twin-Panel Moonroof BlueCruise 360° Camera Max Trailer Tow B&O Sound Tailgate Step

See it in action

Built into your browser. One window beside your CMS.

DealerCopy setup wizard. Dealer adds their store name, city, brand, brand voice, service area, and license key
One-time setup per rooftop Add each store with its own brand voice, service area, and closing disclaimer. Switch between rooftops with one click in the main panel.
DealerCopy main panel showing a Ford VIN entered, with the green Ford window sticker found banner and the Vehicle Summary card displaying year, make, model, trim, exterior colour, interior, engine, and transmission
Auto-fetch the window sticker Paste a VIN. Ford, GM, or Stellantis stickers pulled automatically from the manufacturer in seconds. Vehicle Summary shows the trim, colour, engine, and transmission before generation runs.
DealerCopy with a Nissan window sticker PDF manually uploaded, showing the Manually uploaded window sticker banner and the Vehicle Summary for a 2026 Nissan Sentra SR
Every other brand? Upload directly Toyota, Nissan, Honda, Hyundai, BMW, Tesla. Drop the PDF into the upload zone. DealerCopy reads the sticker straight from the document, no online lookup required.
DealerCopy result card showing key options pills, VDP Page Title with character count, and a full VDP description in the dealership's voice mentioning Surrey, Langley, and the Fraser Valley for local SEO
Click to copy. Done. Page title, meta description, full body copy in your voice, and clean key-options pills. Every field has its own copy button. Paste straight into your CMS and move to the next car.

Who's behind it

Built by someone who's sat in your chair.

DealerCopy comes from GearUp Media, founded by Jared Balfour. Ten-plus years building automotive content sites to more than a million monthly visitors, and five years as a marketing manager inside a dealership: writing the same VDPs, fighting the same local-search battles, watching the dealer down the road outrank inventory that deserved better.

DealerCopy is the tool that should have existed back then. It bakes in everything that actually moves dealer rankings, your city, your service area, your brand voice, real trim and option detail from the window sticker, on every vehicle, automatically. The first product in a growing platform of dealer growth tools from GearUp Media.

Pricing

Simple per-rooftop pricing. 14-day free trial.

1–2 rooftops
$249.99 per rooftop / month
  • Unlimited VDP generations
  • Auto-fetch for Ford / GM / Stellantis stickers
  • NHTSA fallback for every other brand
  • Manual window sticker upload
  • Locally SEO-optimized copy
  • Your brand voice and tone
  • Multi-store switcher
  • Email support
Start free trial

Both plans: 14-day free trial · Cancel anytime · Your subscription runs until the end of the current billing period · All prices USD.

FAQ

Questions dealers ask.

What vehicle brands do you support?

Window stickers are auto-fetched for Ford, GM, and Stellantis (Chrysler, Dodge, Jeep, Ram). For every other brand (Toyota, Honda, Hyundai, Kia, BMW, Mercedes, Tesla, anything), we use NHTSA's vPIC database to decode the VIN, plus you can manually upload any window sticker PDF or image. There is no brand we can't handle.

How is DealerCopy different from ChatGPT or generic AI tools?

Generic AI writes generic copy. DealerCopy is purpose-built for auto dealerships: it understands trim levels, package codes, options, equipment groups, and how dealer SEO actually works. It bakes in your city, your dealership name, and your brand voice on every output, automatically, not as a prompt you have to manage per car.

How does the local SEO part actually work?

Every page title and meta description includes your city, region (e.g., "Greater Toronto Area"), and dealership name. Body copy references the areas you serve. Google's local search algorithm rewards this entity recognition. It sees the VDP and confidently associates it with your dealership in your market, which directly improves "near me" and city-qualified search rankings.

Can I cancel anytime?

Yes. You can cancel from your account portal anytime. We collect a card when you start so your service continues seamlessly if you stay, but your card is not charged during the 14-day trial. Cancel any time before the trial ends and you pay nothing. After that, your subscription runs until the end of the current billing period. No early-termination fees, no questions asked.

Do you store our vehicle data or window stickers?

No. VINs and sticker PDFs/images are processed to generate descriptions and then discarded. We log only generation counts per rooftop, for billing purposes. Full details in our Privacy Policy.

What's a "rooftop"?

One rooftop = one physical dealership location. Dealer groups subscribe per rooftop and use the multi-store switcher to manage all locations from one extension install. To prevent abuse, each rooftop is uniquely tracked, so you can't use a single subscription across more locations than you've paid for.

Can I customize the voice and tone for each dealership?

Yes. Each dealership configures its own brand voice during setup: formal, casual, premium, family-friendly, whatever fits your store. The AI applies it consistently across every generation. No per-VDP prompt engineering required.

Who's behind DealerCopy?

GearUp Media. A marketing agency that has worked with auto dealerships for years. DealerCopy is the first product in our growing platform of dealer growth tools. Learn more at gearupmedia.net.

Stop losing local search to the dealership across town.

Start your 14-day free trial. No charge for 14 days, cancel anytime.

Start free trial

Questions? Reach us at [email protected]